Author name: Abisola Tanzako

Bulk SMS providers

Comparing Top Bulk SMS Providers: Features & Pricing

Effective communication is key to success. One popular way businesses communicate with their customers is through SMS, the short text message you get on your phone. Bulk SMS services let companies send many of these messages simultaneously, which is handy for advertising, sending reminders, or staying in touch with customers. However, with so many companies […]

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Bulk SMS Marketing

The Untapped Power of Bulk SMS Marketing for Small Businesses

Are you struggling? Do you need help reaching your target audience with traditional marketing methods? As a small business owner, you know the frustration of burning through your budget without seeing the desired results. But what if there was a cost-effective way to connect directly with your customers? It’s that easy with SMS marketing. Enter

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SMS Customer Service

SMS Customer Service Strategies for Small Businesses

Running a small business is a challenging task. In addition to managing day-to-day operations, keeping customers happy and satisfied is essential. While word of mouth has been a popular way of advertising for businesses in the past, in today’s digital age, providing excellent customer service can make or break a company’s reputation. Customers expect quick,

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Email Campaigns

Dos & Don’ts for Creating Customized Email Campaigns

As an SME owner, you’re probably on the lookout for how to reach out to potential customers, and email campaigns can be an effective tool for doing just that. Email campaigns help you to send targeted messages to different audiences, which can increase the chances of conversion and boost your revenue.  However, creating effective email

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Bulk SMS campaigns in Nigeria

How to use SMS to improve customer retention

Maintaining customer loyalty and satisfaction is essential for sustainable growth and success. One of the most effective tools for achieving this is leveraging Short Message Service (SMS) to communicate and engage with customers. This detailed guide will explore the different strategies and best practices for utilizing SMS to enhance customer retention. 1. Personalize your SMS

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SMS marketing

SMS Marketing: Planning and Executing Effective Campaigns

In the present era, where almost everyone owns a mobile phone, SMS marketing has emerged as a powerful and commonly used marketing tactic for businesses, big or small. It provides a budget-friendly way for SMEs to interact with coming customers and showcase their products or services. SMS campaigns are a form of direct marketing utilizing

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