Abisola Tanzako, Author at arkesel.com

Maximizing Business Reach with Bulk SMS in Nigeria

Bulk SMS in Nigeria provides a direct and efficient way to communicate with customers, ensuring businesses remain relevant and accessible in an increasingly competitive market. Maintaining a solid connection with customers is more important than ever. This method of communication allows companies, whether small startups or large corporations, to instantly connect with a vast audience, […]

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Successful bulk SMS campaign case studies in Nigeria

Bulk SMS Success Stories: 5 Nigerian Campaign Case Studies

SMS Marketing, Business Tips / Abisola Tanzako

Bulk SMS campaigns in Nigeria help businesses engage their audiences quickly and effectively. With the country’s rapidly expanding mobile user base, campaigns have proven to be cost-effective and direct, resulting in high customer engagement, sales, and brand loyalty. This article explores the success of Bulk SMS campaigns in Nigeria through case studies of Selligate Technologies

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The future of USSD in software development trends

The Future of USSD in Software Development (2026 Trends)

USSD Services, Business Tips / Abisola Tanzako

USSD in software development enables the creation of interactive, real-time applications that work seamlessly on basic mobile phones without requiring internet access. USSD lets apps talk directly with mobile phones in real-time. However, with the advancement of technology from 5G networks to the Internet of Things (IoT) and artificial intelligence becoming increasingly prevalent, examining the

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Best Practices for Secure USSD Transactions

Business Tips, CRM, Technology, USSD Services / Abisola Tanzako

Secure USSD transactions are key to maintaining the integrity of your brand. Unstructured Supplementary Services Data (USSD) is like the unsung hero of communication technologies. Operating through GSM networks, it delivers a range of services that many of us use daily without even thinking about it. USSD is the hardworking behind-the-scenes facilitator of instant interactions,

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Smartphone displaying voice SMS recording interface with microphone, audio waveform, and send button, alongside five numbered steps showing the voice SMS sending process

How to Send Voice SMS in 5 Steps (2026 Guide)

Business Tips, Technology, Voice SMS / Abisola Tanzako

Learning how to send voice SMS can transform your client outreach. Reaching out to your customers and audience personally can improve your message’s reception. Voice SMS offers a compelling way to achieve this by delivering recorded audio messages directly to your recipients. This approach ensures your message reaches them in their preferred language, making your

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USSD in Retail: Enhancing Customer Shopping Experience

USSD Services, Technology, Tips / Abisola Tanzako

Can USSD be used in retail? As digital technology advances, customers increasingly demand fast and convenient shopping experiences. For retailers, this means finding new ways to improve the shopping experience. One of the most effective tools for this is USSD (Unstructured Supplementary Service Data). This technology, which enables communication between a mobile phone and a

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Leveraging USSD for Healthcare: Opportunities and Challenges

Business Tips, Technology, USSD Services / Abisola Tanzako

Leveraging USSD for healthcare can unlock more healthcare reach than we can imagine. In this era where digital technology transforms healthcare, unstructured supplementary service data (USSD) has become an important tool for delivering healthcare, especially in areas with limited or no internet connectivity. USSD is a system in which GSM-based cellular phones communicate with the

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Are USSD Codes Safe? Understanding USSD Security

USSD Services, Technology, Tips / Abisola Tanzako

One question businesses often ask is this: Are USSD codes safe? Security is of the utmost importance in any service that involves consumer data, and USSD, a vital technology for connecting service providers and mobile devices, is no exception. Due to its use of sensitive client data, USSD services are potential targets for security breaches.

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USSD for banking revolutionizing mobile banking and finance

USSD Banking: How Mobile Banking Works Without Internet

USSD Services, Business Tips / Abisola Tanzako

Is USSD for banking impactful? Unstructured Supplementary Service Data (USSD) is often linked to basic tasks like checking account balances or recharging prepaid credits. This might be a daily challenge for many, especially when internet access is limited and smartphones are rare. Yet, even though advanced technology is out of reach, financial services should still

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USSD Security: Protecting Your Business and Customers

USSD Services, Security, Technology / Abisola Tanzako

USSD security is an essential communication protocol used extensively across various sectors. Its ability to work interactively simultaneously makes it worthwhile in places with limited or unreliable internet access. USSD enables banking transactions, mobile payments, and customer support through simple numeric codes, ensuring accessibility for users with basic mobile phones. Despite its advantages, including simplicity

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Author name: Abisola Tanzako