When sending bulk SMS messages, one of the critical factors that can influence the success of your campaign is how the SMS appears on the recipient’s phone. Your customers are more likely to read and act on your SMS if they can immediately recognize who it’s from. This is where a Sender ID comes in. A Sender ID is a unique name that shows in the “from” field of your text messages on your phone. With a Sender ID, your company name, and campaign name can be displayed, helping your customers to recognize the SMS message instantly.
What is a Sender ID?
A Sender ID is a unique name made of up to 11 alphanumeric characters that appear in your text messages “from” field. It’s a powerful tool that allows your company name or brand to be the first thing your customers see when they receive an SMS from you. Instead of a long phone number, your customers will immediately recognize who the SMS message is from, reinforcing your brand’s visibility and credibility.
Why Use a Sender ID for Bulk SMS?
There are several reasons to use a Sender ID:
- Credibility: A sender ID lends credibility to your SMSes. If the recipients know your brand, they will be more likely to open and read the SMS.
- Brand Recognition: With a sender ID, customers can immediately recognize your brand or company name, thereby increasing the likelihood of them reading the SMS.
- Professionalism: A sender ID gives a professional look to your SMSes, which can make a positive impression on the recipient.
How to Use a Sender ID for Sending Bulk SMS with Arkesel?
- Create Your Account: If you don’t already have an account with Arkesel, sign up today to take advantage of our bulk SMS services.
- Apply for Your Sender ID: Once you have created your account, you can choose your unique Sender ID when sending a message.
- Send Your SMS: Once your Sender ID is approved, you can start sending bulk SMS messages with your company or brand name.
A Few Things to Remember
While using a Sender ID can significantly improve your branding and communication strategies, there are a few things to keep in mind:
- Recipients cannot reply to text messages sent using a Sender ID.
- Sender IDs might not be available in all countries, so checking their availability in your target location is crucial.
- Some countries might charge for registering an SMS sender name
Conclusion
In the evolving landscape of business communication, sending bulk SMS with your company name using a Sender ID is a valuable strategy. Not only does it increase brand recognition and trust, but it also elevates the professional feel of your communications. With Arkesel, integrating Sender ID into your messaging strategy is straightforward and efficient, ensuring your messages stand out in your customers’ inboxes.
Remember, every touchpoint with your customer matters. Make it count by leveraging the power of Sender ID in your SMS marketing strategy with Arkesel. Sign up today to start your journey!