USSD is a communication technology used by mobile devices to interact with network services. Unlike SMS, which operates using a store-and-forward method, USSD establishes a real-time connection between the user and the service provider. When someone dials a code like *123#, it opens an instant session where they can navigate menus, check balances, buy airtime, […]
Among the many tools available, One-Time Passwords (OTP) stand out as one of the most practical and widely adopted layers of defence against cyber threats. But what makes OTP so important? And how does understanding how they work strengthen digital security? To answer these questions, this article provides a comprehensive examination of OTP, its role
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Sending SMS with company name is one of the most effective communication channels. Email campaigns are often ignored, and social media messages can get lost in the crowd. SMS marketing ensures your messages are seen and acted upon. But here is the challenge: when people receive a text message from an unknown number, they usually
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Customers rarely leave a brand solely because of price. More often, they walk away because they feel ignored, misunderstood, or dismissed. Poor communication creates frustration, weakens trust, and overshadows even the best product or service. A single missed message, unclear explanation, or delayed response can prompt a customer to switch to a competitor. Communication is
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A customer communication system that worked well for a smaller customer base may become inefficient and slow as demand rises. Business growth typically leads to an increase in customer inquiries, support requests, and feedback. Without the right systems in place, response times will increase, customer satisfaction will decline, and opportunities will be lost. A scalable
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A significant part of an experience is the use of good communication skills. From the moment a customer discovers your business to when they make a purchase or request support, every interaction matters. How well you communicate can either build lasting loyalty or push potential customers away. That is why improving communication skills in customer
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Omnichannel customer communication platforms make it possible to bring together social media, email, SMS, websites, and mobile apps in one place. For businesses, managing these interactions in a seamless, integrated way is essential. That is where omnichannel customer communication platforms come in. These tools empower businesses to deliver consistent, personalized, and timely messages across all
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Customer communication tools play a vital role in business success. Slow replies are the fastest way to lose customers: sales inquiries, complaints, or even quick updates; every message matters. How you respond shapes how your brand is perceived. Excellent communication builds loyalty. Poor communication sends your customers straight to the competition. Many apps claim to
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Bulk SMS in South Africa helps businesses reach customers instantly at a low cost. You need to send a message to many people, and you need them to read it. Email feels too slow. Phone calls take too much time. Your team needs a faster and more direct way to reach customers, staff, or partners
Customer Communication Management (CCM) is the coordinated strategy and technology framework that businesses use to design, deliver, track, and optimize all communications with customers. This includes transactional messaging (e.g., invoices, statements), marketing content, support notifications, and more spanning print, email, SMS, SMS, in-app, web, and social channels. This article explores: What CCM is and why
