Bulk SMS providers

Comparing Top Bulk SMS Providers: Features & Pricing

Effective communication is key to success. One popular way businesses communicate with their customers is through SMS, the short text message you get on your phone. Bulk SMS services let companies send many of these messages simultaneously, which is handy for advertising, sending reminders, or staying in touch with customers. However, with so many companies offering bulk SMS services, it can take time to figure out the best fit. They all promise different things and have different prices. So, to help businesses pick the right one, look at some top options and compare what they offer and how much they cost.

By understanding the features and prices of each service, businesses can make an informed decision that fits their needs and budget, ensuring smooth communication with their customers. This article will provide a detailed comparison of the features and pricing of various bulk SMS service providers, allowing businesses to make an informed decision that aligns with their specific requirements.

Top 5 bulk SMS providers for your business

1. Arkesel Bulk SMS Provider

Arkesel offers a comprehensive and modern communication platform. With features like Bulk SMS, Email Marketing, Voice, OTP, and USSD APIs, Arkesel provides a simple yet powerful solution for all communication requirements. Here are the features and pricing offered by Arkesel:

Key features:

  • Bulk SMS: Arkesel’s service provides a simple, efficient, easy-to-use platform for reaching many worldwide contacts. Whether for advertising, notifications, or customer engagement, Arkesel’s platform ensures effective communication.
  • USSD: Build USSD-enabled applications that allow customers to perform actions on their mobile devices, such as ordering services or inquiring about accounts, providing a seamless and interactive communication experience.
  • Email marketing: Arkesel’s Email Marketing platform enables businesses to send beautifully designed, structured, and personalized email campaigns that yield results, keeping email communication alive and compelling.
  • Voice: Voice SMS allows businesses to send recorded voice messages to their audience in the language of their choice, providing relevant content tailored to their needs and preferences.
  • Phone verification (OTP): Arkesel’s OTP service offers a simple and secure way to verify users’ identities and protect their transactions, enhancing security and trust in business interactions.
  • Developer APIs: Arkesel offers developer-friendly APIs that increase efficiency. The APIs are built with developers in mind, ensuring ease of use and quick integration.


Arkesel provides a range of subscription plans to suit businesses of all sizes, from free to paid options. Here’s a glimpse of Arkesel’s Bulk SMS pricing:

  • Bulk SMS (Expires): Prices range from GHS 20 to GHS 5,000 with varying SMS credits and costs per SMS. These plans come with a three-month expiry period.
  • Bulk SMS (No Expiry): Prices range from GHS 20 to GHS 5,000, with varying SMS credits and costs per SMS. These plans do not expire, providing flexibility and convenience.

Arkesel’s comprehensive features and flexible pricing are their communication and engagement strategies. Whether it’s reaching out to customers through SMS, email, voice, or USSD, Arkesel offers a reliable and efficient platform to meet all communication needs.

2. Messente Bulk SMS Provider

Messente stands out for its extensive features and cost-effective pricing plans in the competitive bulk SMS service providers market. Let’s explore what makes Messente a top contender.

Key features:

  • Messente offers a range of features that cater to the diverse needs of businesses: With an average cost per SMS of $0.019, Messente provides a cost-effective solution for businesses looking to send bulk messages without breaking the bank.
  • Messente’s rapid scalability and adaptive routing ensure optimized message delivery, maximizing efficiency and ensuring messages reach their recipients promptly.
  • The platform offers seamless API integration, enabling developers to integrate SMS messaging into their existing systems and applications.
  • Messente provides access to analytics and real-time reporting, empowering businesses to track campaign performance and make data-driven decisions.
  • With round-the-clock online customer support, Messente ensures assistance is available whenever needed, free of charge, providing businesses with peace of mind.


Messente’s pricing structure is designed to be flexible and transparent:

  • Custom pricing plans: Tailored pricing plans cater to businesses’ specific needs and message volume, ensuring they only pay for their required services.
  • Prepaid monthly plans and pay-as-you-go options: Messente offers prepaid monthly plans and pay-as-you-go options, which provide businesses with flexibility in payment and allow them to choose the plan that best fits their budget and usage.
  • Transparent pricing: There are no setup fees, and pricing is transparent, ensuring clarity for businesses and helping them budget effectively for their SMS marketing campaigns.

3. Nalo Bulk SMS Provider

Nalo Bulk SMS offers a range of powerful features designed to streamline communication and enhance engagement with your audience. Here’s a closer look at some of the key features:

Key features:

  • Single & Bulk SMS: Whether sending a single message or reaching out to thousands, Nalo’s platform ensures efficient delivery and seamless communication.
  • Real-time SMS reporting & analytics: SMS campaigns with real-time reporting and analytics. Track delivery rates, analyze message engagement, and identify issues with failed messages. 
  • Global connectivity: Nalo’s global infrastructure provides reliable SMS connectivity to over 150 regions worldwide. Whether your audience is local or international, you can trust Nalo to deliver your messages promptly and reliably.
  • Connect directly via API: Use the Nalo Developers Portal to integrate Nalo’s SMS API seamlessly with your existing systems. This direct API integration allows accessible communication between your applications and Nalo’s platform, ensuring smooth operation and enhanced functionality.

With Nalo Bulk SMS, you can take your communication efforts to the next level, effectively and efficiently reaching your audience. Whether you’re sending promotional offers, transactional alerts, or essential notifications, 


Nalo offers a straightforward pricing structure for its bulk SMS services in Ghana. Here’s a breakdown of Nalo’s pricing tiers:


  • Beginner: Suitable for businesses with lower message volumes, this tier offers a rate of GHS 0.032 per SMS for quantities ranging from 1 to 49,999.
  • Regular 1: Businesses with slightly higher message volumes can benefit from the Regular 1 tier, which offers a reduced rate of GHS 0.030 per SMS for quantities between 50,000 and 99,999.
  • Regular 2: For businesses sending even more messages, the Regular 2 tier provides a rate of GHS 0.029 per SMS for quantities ranging from 100,000 to 149,999.
  • VIP 1: Businesses with larger message volumes can take advantage of the VIP 1 tier, offering a rate of GHS 0.027 per SMS for quantities between 150,000 and 199,999.
  • VIP 2: The VIP 2 tier further reduces the cost per SMS to GHS 0.025 for quantities ranging from 200,000 to 249,999, making it ideal for businesses with substantial messaging needs.
  • Tycoon: Designed for businesses with the highest message volumes, the Tycoon tier offers the most competitive GHS 0.022 per SMS for quantities of 250,000 and above.

This tiered pricing model allows businesses to choose the plan that best suits their messaging requirements and budget. Whether a small startup or a large corporation, Nalo’s flexible pricing options ensure you can effectively communicate with your audience without breaking the bank.

4. Project Broadcast

Project Broadcast offers a range of simple plans tailored to suit businesses of all sizes, ensuring you get started on the right path with your communication needs. The features and pricing options:

Key features:

  • Messaging: Explore features like Spaces for collaboration, Unlimited Chat for seamless communication, and Free Incoming Messages to receive unlimited SMS and MMS messages.
  • Smart contact importer: Easily import contacts using your CSV file with the flexible smart contact importer.
  • Account manager support: Manage multiple accounts effortlessly with the account manager feature.
  • Assistant access: Grant access to your account for assistants by setting up an associate password.
  • Project Broadcast also provides support options, including chat and email support, training opportunities to earn credits, and webinars to help you make the most out of the platform. With Project Broadcast, you can streamline communication efforts, build relationships, and scale your business effectively.


  • Pay as you go: Starting at $5 per month (billed annually), this plan offers flexibility with credits purchased in bundles. It’s ideal for businesses with varying messaging needs and includes features such as a phone number for text messaging, voicemail drops, call forwarding, and outbound calling.
  • Starter: Priced at $15 per month (billed annually), this plan provides 6,000 credits per year with rollover. It’s suitable for small businesses looking to establish their communication channels effectively.
  • Business: For $25 per month (billed annually), this plan offers 12,000 credits per year with rollover. It’s perfect for growing businesses with expanding messaging requirements.
  • Professional: At $50 per month (billed annually), this plan provides 24,000 credits per year with rollover. It’s designed for businesses requiring a higher volume of messaging capabilities.
  • Premium: Priced at $75 per month (billed annually), this plan offers 36,000 credits per year with rollover. It’s tailored for larger enterprises with extensive communication needs.

5. SlickText

SlickText is a comprehensive SMS marketing platform trusted by over 70,000 small businesses. It offers many features to help companies collect subscriber data, build lists, and create engaging SMS campaigns.

SlickText key features:

  • Subscriber list building: Utilize keywords, web forms, opt-in links, and marketing flyers to build your subscriber list. Web forms stand out due to their data collection capabilities.
  • Segmentation: Slickatext aids in segmenting your subscriber list based on various conditions, such as purchases, total money spent, and demographic information.
  • Message creation: Create personalized messages with custom fields and pre-built templates. Generate trackable short links to quantify link success.
  • Campaign building: Choose from custom campaigns, drip campaigns, surveys, and promotions to effectively engage with your subscriber list.
  • Two-way conversations: Facilitate one-on-one engagement with your subscribers through SlickText’s intuitive inbox feature.
  • Automation: Set up autoresponders and drip campaigns to send relevant messages based on specific customer actions.
  • Analytics: Gain insights into your campaigns’ performance with detailed analytics, including opt-ins, opt-outs, link tracking, and more.
  • Integrations: Integrate with popular platforms like HubSpot, Shopify, ActiveCampaign, AWeber, and MailChimp through Zapier.
  • SlickText customer service: SlickText offers attentive customer support via live chat, email, and phone. They also provide industry-specific guides and product tutorials to assist users.

SlickText pricing:

SlickText offers various pricing plans tailored to different business needs:

  • The basic $29 includes 500 texts per month and two keywords.
  • The step-up, $49 per month, consists of 1,000 texts per month and four keywords.
  • The lil bro is $79 monthly, consisting of 2,000 texts and six keywords.
  • The big bro: $139 per month, includes 3,600 monthly texts and eight keywords.
  • The boss: $189 monthly, consists of 5,000 texts and 14 keywords.
  • The albatross: $350 monthly, includes 10,000 texts and 16 keywords.
  • The whale costs $750 monthly, comprising 25,000 texts and 20 keywords.
  • The monstro is $1250 monthly, consisting of 50,000 texts and 30 keywords.

SlickText is ideal for businesses seeking reliable ways to build and engage with their subscriber base. While it suits various industries, specialized alternatives might be preferable for certain companies, such as e-commerce stores. With its user-friendly interface and powerful features, SlickText empowers businesses to execute effective SMS marketing campaigns and drive engagement with their audience.

Which Bulk SMS provider should you choose?

Among the bulk SMS service providers examined, Arkesel provides a suite of features that cover every aspect of effective communication, from SMS to email marketing, voice messaging, USSD, and OTP verification. They ensure businesses have all the tools they need to engage with their audience effectively. What sets Arkesel apart is its extensive features and flexible pricing plans. Whether you’re a seasoned developer looking to integrate SMS functionality into your existing systems or a business owner needing assistance, Arkesel provides the support and guidance you need every step of the way.

Arkesel is the best bulk SMS provider due to its comprehensive features, flexible pricing, and exceptional customer support. By choosing Arkesel, businesses can elevate their communication efforts, strengthen customer relationships, and drive success in today’s competitive market. With Arkesel as your communication partner, the possibilities for growth and engagement are endless.


Communicating well is crucial for businesses, and sending bulk text messages is popular. But with so many options, it’s essential to pick the right one that suits your needs and budget. We have looked at five (5) bulk SMS providers: Arkesel, Messente, Nalo, Project Broadcast, and SlickText. Each has its features and prices.

After comparing them, it is evident that Arkesel is the best choice. It offers many communication options, such as text messages, emails, and voice calls. Plus, it’s affordable and can grow with your business. Using Arkesel, companies can improve their communication with customers and achieve their goals more quickly. It’s a smart pick for businesses looking to communicate better and save money.

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