Business Tips
A plug-and-play OTP API helps businesses achieve this by providing a ready-to-use solution for sending one-time passwords through SMS or email. Verifying users should be quick, secure, and simple. It eliminates the need to build
As businesses of all sizes go online, offering apps, services, e-commerce platforms, and digital banking, the risks tied to data breaches and unauthorized access continue to grow. The stakes are especially high in a time
SMS, short for Short Message Service, is one of the most widely used communication tools today. From personal chats to business notifications, SMS remains a reliable method to reach people quickly. But like any tool,
Email marketing remains one of the most effective tools for reaching customers, driving conversions, and growing a business in 2025. With nearly 4.5 billion people using email globally, the number is expected to rise to 5.2
Customer experience is shaped by every interaction a person has with a brand. These interactions, known as touchpoints, occur throughout the customer journey, from the moment a potential customer first hears about your business to
According to the GSMA, a global association representing over 750 mobile operators and nearly 400 companies across the mobile ecosystem, more than 850 million people in Sub-Saharan Africa use mobile phones. USSD remains the primary
Email marketing remains one of the most effective digital marketing strategies. Despite the rise of social media and other platforms, email remains the most effective channel for delivering an unmatched return on investment (ROI). However,
Creating a customer experience strategy that works is crucial for any business seeking to remain competitive. Customers expect fast service, clear communication, and interactions that feel personal and tailored. When those expectations are not met,
Digital businesses face the formidable challenge of scaling operations while maintaining seamless and personalized customer interactions. This delicate balance is no longer a mere advantage but a fundamental survival necessity, as 73% of consumers cite
Businesses are continually seeking ways to maintain a strong connection with their customers. One of the most effective ways to achieve this is by creating and maintaining a customer mailing list. Whether you are a
